Oprah and Starbucks CEO Howard Schultz on Super Soul Sunday
HOWARD: To be vulnerable.
OPRAH: — to be vulnerable. Where’d you learn that?
HOWARD: Well, when I stood up in front of people and I — I apologized and started crying that first week.
OPRAH: Which is not what CEO’s do.
HOWARD: Especially men. I think we’re taught as men to — you know, but I think vulnerability is transparency. And what I said earlier is I think the currency of leadership is transparency and you’ve got to be truthful. So I don’t think it’s — I don’t think you should be vulnerable every day.
OPRAH: Right.
HOWARD: But there are moments where you’ve got to share your soul and your conscience with people and show them who you are and not be afraid of it.
First Look: Why Starbucks CEO Howard Schultz Says Leaders Should Be Vulnerable
Starbucks CEO Howard Schultz says it’s important for leaders to demonstrate they aren’t infallible. Watch as he explains why vulnerability and transparency are true leadership traits. Don’t miss the full interview on Sunday, December 8, at 11 a.m. ET/PT on OWN or join our worldwide simulcast on Oprah.com, Facebook.com/supersoulsunday or Facebook.com/owntv.
About “Super Soul Sunday”
“Super Soul Sunday” is the multi-award winning daytime series that delivers a timely thought-provoking, eye-opening and inspiring block of programming designed to help viewers awaken to their best selves and discover a deeper connection to the world around them. Recognized by the National Academy of Television Arts & Sciences with a Daytime Emmy® award, the Alliance of Women in Media Foundation with a Gracie award and the Religion Communicators Council with a Wilbur award, “Super Soul Sunday” features all-new conversations between Oprah Winfrey and top thinkers, authors, visionaries and spiritual leaders. Exploring themes and issues including happiness, personal fulfillment, spirituality and conscious living, guests who have appeared include Nobel laureate Elie Wiesel, Wayne Dyer, Gary Zukav, Debbie Ford, Marianne Williamson, Ram Dass, Eckhart Tolle, Sarah Ban Breathnach, Daniel Pink, and Thich Nhat Hanh. Home to Oprah’s Book Club 2.0, the series has helped surge book sales of best-selling author Cheryl Strayed and debut novelist Ayana Mathis. The series also frequently presents Rainn Wilson’s collection of uplifting short films created under his SoulPancake banner. A truly unique television experience, this ground-breaking series has attracted one of the most loyal, active and engaged social communities in television. Every episode has ranked in the top ten most social shows in broadcast television and cable, spiking to number one more than twelve times (source: Bluefin Data). Produced by Harpo Studios, “Super Soul Sunday” presents an array of perspectives on what it means to be alive in today’s world.
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The company, under the leadership of Shultz, began expanding aggressively by the early 90s, as the brand gained popularity across the country.